Frank Sepe: Centerfold of January 1998
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Frank Sepe: Centerfold of January 1998

“Built to Lust” was the title Playgirl picked for its January 1998 centerfold: “You may recognize the stunning Frank Sepe, since he’s graced the covers of over 20 magazines, but it’s only in PLAYGIRL that you’ll see him like this,” we boasted back then. “Sepe is much more than just a pretty bod—the toned 25-year-old is making history. According to the television show Hard Copy, the 6’2”, 240 pound Adonis is the most photographed body builder ever!” No doubt the most popular amongst the many waxed-and-oiled bodybuilders Playgirl published in the ‘90s.

What is Frank up to these days? He’s more active than ever as a leader in the fitness industry. “He’s also the author of eight books about health and fitness and has worked extensively in the publishing world.”